Saturday 10 March 2018

Growing street food franchise taste in India



Today’s consumers want to explore new recipes rather than continuing with same menu. Maintaining quality food across all stores could be difficult, some franchisee like to work independently and they force food franchise brands to implement their ideas to run outlets smoothly. India is one of the fastest economies around the world; international players are eyeing to rule local markets through their profitable business models. Number of companies has already changed menu to offer delicious foods in organized format, for instance they identified demand of street foods and instantly switch to it. Chatar Patar foods pvt. Ltd. has deep understanding of street food franchise market; it is India’s 1st panipuri that produce unbelievable varieties of street foods. Consumers are regularly changing taste; Chatar Patar’s menu is evergreen because the brand is already prepared for foreseeable future. In order to create better customer experience, every franchise must follow basic rules and they should inform company over any problem.
The savory taste
Some of the companies come up with simple and sumptuous savoury snacks to bring more varieties on the dining table. For example, Chatar Patar’s chaat recipe is unique as well as secret ingredients are used to prepare mouth-watering dishes. The tasty chaatizaa is perfect combination of chaat and pizza, to add more, India is a young country so street food franchise program will cater consumer taste buds. As per study, every second Indian visit local vendors to taste panipuri but at Chatar Patar you can eat broad range foods under hygienic condition. Moreover, international brands are expanding in India with innovative food service concepts;their aim is to influence young generation because they spend more on eating-out as compared to rest of population.
Indian street food sector is highly competitive because it is mixer of local vendors, small and medium enterprises. For Chatar Patar, initial phase was tough as people get street foods at low rates so why they need to move to standard format. Freshness and cleanliness are two major problems with roadside stalls, at Chatar Patar all food preparation procedures are always standard, no compromise with quality. All franchisee stores have to follow standard techniques, prepare food through natural ingredients.

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