Massive revenue generates by food franchise brands in India

The overall food franchise market in India is estimated at INR 500 billion and is growing rapidly over past few years. The food and beverage segment keeps getting more diverse due to entry of global as well as domestic brands each year. Bargaining power of consumers has been drastically increase due to tremendous availability brands in foodservice sector. F & B sector is successfully expanded due to massive growth of technology. The Indian food franchise sector is poised for unprecedented growth; moreover India is top producer of many agricultural products. International global brands are majorly focus on Indian recipes and are trying to experiment with traditional cuisines to develop new dishes. For example, Chatar Patar foods Pvt. Ltd. have developed unique recipes such as Chaatizza, panipuri shots, tandoori bhel, etc.  All these cuisines are prepared especially by using natural ingredients and spices.

The increase in income of middle class population, change in lifestyle, consumption pattern and urbanization are foremost reasons for exceptional growth of food franchise brands. The QSR (Quick service restaurant) has grown significantly and emerged as fast-growing segment in foodservice segment. The QSR segment is expected to register phenomenal growth in forthcoming years. In India as well as overseas, food industry has undergone dramatic changes due to heavy demand for organised restaurants. Consequently, food business in top Indian cities includes Mumbai, Delhi, Pune, Chennai, Hyderabad, Bangalore and Indore is major hub of popular fast food and casual dining restaurants. Chatar patar is one of the leading food franchise brands based in Indore has become most-loved brand at present time. Availability of delicious recipes on reasonable prices, and also varieties of profitable franchise business models are success mantras of chatar patar. Entry of number of domestic and international brands has impact consumption pattern as well as new entrepreneurs can easily start own food business through franchise offer by existing brands.