Friday 7 July 2017

Tier 1 and tier 2 cities are overflow by new street food franchise opening





One of street food franchise owner in Delhi stated that they are not competing against luxurious restaurants but they want to delight people with delicious food items at reasonable prices. In India Street food preparation and selling provide employment opportunities for millions of people. Street foods are often regarded as cost-effective, small pocket families didn’t afford to dine out in luxurious restaurants hence street foods are convenient way to chill out for them. Though some people doubted purity of foods available on roads, local vendors don’t follow standard food and safety measures. To encourage local hawkers towards healthy food hygiene government has started various training programs to help vendors to use standard food and safety methods to prepare foods.
Mumbai, Delhi, Kolkata and Chennai are cities where collectively 3 million medium sized vendors sell vada pav, panipuri, idli, samosa, and so on. Present condition of street food vendors in these cities is vulnerable as sales rate decrease due to entry of luxurious restaurant chains. Chatar Patar was established only with an aim to provide quality foods prepared instantly in front of consumers. The concept was developed to offer variety snacks while following standard practices, till date everything is working extensively. Government of India took various measures to give power to slow down street food market. Street foods revenue generated impacted socio-economic condition of middle class families living in the country. Various rules and regulations adapted to uplift poor condition of local vendors or hawkers. After demonetization condition of small and medium sized business operate in food and beverage industry is improved. More and more people are eyeing on fast food franchise running on streets because foods at luxurious restaurants become costlier as GST introduced from 1 July 2017. Moreover goods and service tax create problems for restaurant chains, sales might be reduced.

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