Today’s consumers
want to explore new recipes rather than continuing with same menu. Maintaining
quality food across all stores could be difficult, some franchisee like to work
independently and they force food franchise brands to implement their ideas to
run outlets smoothly. India is one of the fastest economies around the world;
international players are eyeing to rule local markets through their profitable
business models. Number of companies has already changed menu to offer
delicious foods in organized format, for instance they identified demand of
street foods and instantly switch to it. Chatar Patar foods pvt. Ltd. has deep
understanding of street food franchise market; it is India’s 1st
panipuri that produce unbelievable varieties of street foods. Consumers are regularly
changing taste; Chatar Patar’s menu is evergreen because the brand is already prepared
for foreseeable future. In order to create better customer experience, every
franchise must follow basic rules and they should inform company over any
problem.
The savory taste
Some of the
companies come up with simple and sumptuous savoury snacks to bring more
varieties on the dining table. For example, Chatar Patar’s chaat recipe is
unique as well as secret ingredients are used to prepare mouth-watering dishes.
The tasty chaatizaa is perfect combination of chaat and pizza, to add more, India
is a young country so street food franchise program will cater consumer
taste buds. As per study, every second Indian visit local vendors to taste
panipuri but at Chatar Patar you can eat broad range foods under hygienic
condition. Moreover, international brands are expanding in India with innovative
food service concepts;their aim is to influence young generation because they
spend more on eating-out as compared to rest of population.
Indian street
food sector is highly competitive because it is mixer of local vendors, small
and medium enterprises. For Chatar Patar, initial phase was tough as people get
street foods at low rates so why they need to move to standard format. Freshness
and cleanliness are two major problems with roadside stalls, at Chatar Patar
all food preparation procedures are always standard, no compromise with quality.
All franchisee stores have to follow standard techniques, prepare food through natural
ingredients.
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