Friday 18 May 2018

Cost-effective marketing strategies in food franchise segment

The demand of street foods in India is increasing effectively as large portion of population is middle class. Rather than going to gourmet restaurants they prefer low cost foods, various companies saw tremendous potential in street food segment and have developed low investment models where individuals of all age group and income level can satisfy their taste buds. Chatar Patar foods Pvt. Ltd is top-notch food franchise players in India which has developed wide range of cuisines and prices are fair enough, for example one order delicious chaatizza at INR 70, zaapi, aloo chakri and various panipuri flavors. Chatar Patar is emerged as most valuable and cost-effective food franchise brand. We are discussing marketing strategies adopted by it to influence customers.
1.     Hygiene: All products prepared by natural ingredients, and cooking techniques are highly standardized to maintain hygiene. Chatar Patar has always promoted products as freshly and hygienically oriented, moreover all products are ready-to-serve.
2.     Advertisement: Before opening of new store in any location, both online and offline advertisements are necessary to create awareness among people. Apart from this, grand opening day is best opportunity to showcase your products or services.
3.     Quick services: A happy customer can bring two customers and this will happen only when food restaurants give preference to quick services. It is one of the cost-effective marketing techniques that can be implemented easily by giving proper training to staff members.
4.     Social media: In today’s technology-driven business world, digital technologies must be utilized to create better dining experience for customers. One can promote products or services, develop plan for pre-launch and launch of new products on social media platforms.
goes without saying that food franchise sector is growing steadily; you can boss of your business by taking advantage of Chatar Patar low investment business models.

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