Wednesday 10 January 2018

Food franchise – Analysis of recent trends & opportunities


Food operators always need to emphasize on what customer want to eat and what kind of ingredients or raw materials they want in recipes. Understanding customer demand is essential; in addition you should analysis demographic profile, market segmentation and attitude of target market. According to professionals, technology play vital role as well as social media helps companies in branding and promotional activities. Personal choices & preferences, ecosystem, dining options &online food delivery system influence modern-day food franchise sector. Apart from this traditional recipe, people focus more on streets due to easy availability at reasonable rates. It is responsibility of food operators to make certain changes so that consumers will be satisfied. Generally people like to eat foods that they consider 100% natural and clean in recent years, in fact percentage of clean eaters have been rising and will increase in future as well.
Chatar Patar foods Pvt. Ltd. has presented Chatar Patar as India’s first panipuri brand in foodservice sector. The brand has impacted life of customers by offering their favorite cuisines in different versions and quick service formats. Eating habits of Indians have been changed, spending at foodservice establishments continuously upgrading.To add more, menu trends have been shifted to concept-based ideas instead of ingredients-based items. Earlier street foods available on roadside, specific region or area but now standard concepts replaced traditional food culture. Chatar Patar is quickly adjusting to consumer choice; constantly add new flavours and ingredients. In addition, it has developed various food franchise models such as lounge, mega & Café store to explore untapped opportunities. At present, successful store run in Delhi (FOCO), here you can taste stunning recipes in flavourful ingredients. With so many new concepts evolving around the globe, it is necessary to implement changes for future. Thus there is no surety about customer attitude; companies should pay attention to recent trends.

No comments:

Post a Comment

Master franchise opportunities with Chatar Patar food franchise

Over the past one decade franchise business models have gained popularity throughout the globe, this cost-effective model is profitable ...